5 Essential SEO Blogs for Real Estate
With increased popularity of online search engines, Search Engine Optimization (SEO) has become more and more relevant to almost every industry, including real estate. According to the NAR, 90% of home buyers searched online during their home buying process.
If you want succeed in real estate, you have to be visible online. With little to no web presence, your chances of succeeding in the industry are quickly dwindling. If you’re looking to build up your online marketing, you’re first step is beefing up your SEO.
Unfortunately, it takes time to build up your SEO. You can start with researching SEO terms and techniques and learning the basics of building websites that rank well among the major search engines such as Google, Bing and Yahoo!
However, as a busy real estate agent, you may not have the time to put into researching SEO. You’re in luck. The Internet is full with tons of SEO blogs and resources. The trick is fretting through the useless chatter for the well-written, informative articles.
We did a little research for you and came up with 5 SEO blogs that will keep you updated with the latest SEO techniques to help you increases your web presence and your leads.
1. SEOmoz: The most common provider of SEO software and tools, SEOmoz finds your best SEO opportunities and offers you in-depth insights. Through helpful webinars and a daily blog, you’ll receive endless advice and guidance for growing your online visibility.
2. GeekEstate: The premier technology and Internet marketing community for real estate agents and brokers, GeekEstate offers current and informative SEO tricks and shortcuts. Originally founded by Zillow.com, this blog is essential for all agents electing to use a WordPress platform for their real estate website.
3. HubSpot: A collection of marketing, sales and agency blogs, HubSpot is a comprehensive resource for all things Internet marketing, including SEO. The blog covers a wide range of topics, so you may have to do a little digging before you find the perfect article.
4. Search Engine Watch: A one-stop-shop for all things SEO, Search Engine Watch keeps you up-to-date on the latest SEO trends and techniques. Learn about SEO analytics, local SEO, best content for SEO and more.
5. Search Engine Journal: Looking for SEO resources on a budget? The Search Engine Journal is a FREE resource for those needing a little SEO help. Check-out blogs on a variety topics from “How to Utilize Real-Time Data in your Marketing Efforts” to “Competitor Keyword Analysis & other Tricks with XOVI.” The Search Engine Journal is an affordable resource for the real estate professional just getting started with SEO.
SEO can seem confusing. Words like “keyword search” and “backlinks can seem overwhelming.” But there’s no need to worry! You have a wealth of knowledge at your fingertips, you just need to know where to look.